Amplifi Content Governance

Human and AI generated content, scored against your standard.

Configure definition libraries, approved terms, and intelligibility targets using Amplifi's content governance tools.

This allows you to automate the control and management of your content across various departments, products, document types, target audience personas, and regulatory or legal requirements.

The Current Problem

One rule for everyone doesn't work.
And it's not compliant.

Manual content review is slow and inconsistent. Two reviewers can read the same document and reach different conclusions. Most firms have no single source of approved language. Terms get used differently across teams, and errors slip through at scale. A bigger problem sits underneath both of these. Legal and marketing do not write for the same audience, so one rule set cannot serve both well.

Faster approvals, consistent
standards & defensible evidence.

Amplifi's Content Governance Tools embed your standards directly into the drafting process. Targets, terms, and exclusions are enforced automatically, before content reaches review.
Consistency at Scale
Every document is checked against the approved standard set, no matter who wrote it or which team it came from.
Reduced Compliance Risk
Rules are enforced as content is drafted, not caught later in review. Governance stops being a bottleneck.
Faster Review Cycles
Every rule, every change, and every sign-off is logged automatically, ready for compliance and regulatory evidence.
Full Audit Trail
Content that meets the intelligibility threshold at review gets approved faster. Revision cycles driven by complexity are eliminated before they start.
What are Amplifi Style Guides?

Style guides are the real power behind content governance

Most platforms assume every document should be judged against the same rules. Amplifi does not.

A style guide bundles your targets, terms, and exclusions into one rule set, then applies it to a chosen group of documents. Legal can work to one standard. Marketing can work to another, but both are governed and audited.
Rules that follow the team
A style guide bundles your targets, terms, and exclusions into one rule set, applied to a chosen group of documents.
One standard, if that's all you need
If your organisation only needs one standard, that works too. A single style guide can be applied across all of your content in one step.
Always the right rules, everytime
Whichever approach you take, writers always know which style guide applies to the document in front of them.

Three tools to create one governance standard

Each tool plays a different role in keeping your content on standard.
Targets and Goals

Set Governance Standards

Set your own standards for intelligibility, sentence length, paragraph length, and passive voice. These targets become rules, built into the editor as live suggestions for every writer on your team.
Terms Library

Build a Library of Approved Terms & Phrases

Build a library of approved terms and banned phrases. Amplifi flags incorrect language automatically, and offers the correct wording as an in-editor suggestion.
Set Internal Compliance Rules

Enforce Governance rules via suggestions

Your governance rules and terms will be enforced to all editor via suggestions. Ensuring comms reflect your brand tone, terminology and intelligibility standards.

Integrate Amplifi with the apps you already use

Amplifi integrates with all of the main apps used for creating, reviewing, and editing communications. This means our tools fit seamlessly into existing workflows, encourage collaboration and create efficiencies across multiple teams.
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Amplifi for Figma
Generate intelligibility scores, use our AI suggestions and sync content within Figma
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Amplifi for Microsoft Office
Get intelligibility scores and suggestions within  MS Word, MS Powerpoint and MS Outlook
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Integrate with CMS & GPT
Coming soon! Sync content from Sharepoint, G-Drive and Adobe directly into Amplifi and integrate directly with ChatGPT
Let's talk

Still have a question?
Get in touch.

Whether you’re ready to explore Amplifi, looking for a demo or just want to understand how it fits into your workflow, we’re here to help.